Desk Design
design files, print quality and mockups
Explains file setup, colour and print limitations, and how listings are photographed for made-to-order items.
Print on Demand Desk
For Australian sellers building a print-on-demand range: supplier choice, design files, pricing, print quality, delivery and returns.
Not yet published. What we cover, and who covers it, is set out below.
What we cover
Print on Demand Desk is written for sellers who list printed apparel, homewares and personalised goods. It covers supplier selection, design file preparation, print methods, pricing and mockups, along with the shipping expectations, replacements and returns that come with made-to-order products. Catalogue growth and intellectual property checks run alongside the craft side of the range.
Written for independent creators and micro-brands selling printed products online.
- 01Supplier Selection
- 02Design Preparation
- 03Pricing & Margins
- 04Print Methods
- 05Mockups & Listings
- 06Returns & Replacements
The desks
Each desk is part of the editorial team with its own beat, not an individual. The byline names the desk, and the structured data identifies it as an organisation.
Desk Fulfilment
delivery, replacements and customer expectations
Covers dispatch times, personalised order checks, returns policy and how POD promises are worded on a store.
Desk Suppliers
POD supplier and print partner selection
Compares print partners and fulfilment options on product range, print method and turnaround.
How we work
Written for the people who decide
Building a print-on-demand range, from supplier choice to returns. Articles are written for people with a concrete decision in front of them, not for those trying to sell one.
Numbers name their source
Every figure says where it comes from and when it dates from. Where the industry disagrees, that is stated, rather than quietly taking a side.
Nothing tracks you here
No cookies, no analytics, no third-party scripts. If that ever changes, the privacy policy changes the same day.
Where should we start?
The order is not set yet. If there is a question you have had to answer the hard way yourself, send it to the editors. It is the most useful thing you can send a publication that has not yet begun.